What is an SSL certificate?
01.10.21 | Tagged as: Layman's Terms
SSL stands for ‘Secure Sockets Layer’.
It is a means of encrypting the connection between a visitors device and your website.
If you’ve ever seen a padlock in the browser address bar of a website you’re visiting, then the owner of that website has gone to the trouble of having an SSL certificate installed.
The below are some screenshots of our website showing that our SSL certificate is installed.
It’s worth noting that the padlock will look different depending upon the browser you are using. These screenshots are from Google Chrome.
Websites are a marathon, not a sprint
20.09.21 | Tagged as: Insight
A successful website starts with a great design and great development process.
Once it has launched, then a long term strategy is required in order to guarantee it’s success.
What is SEO?
13.09.21 | Tagged as: Layman's Terms
Once you’ve got your website, you’ll want to get an SEO strategy in place.
Without one, it will be impossible to generate free / organic traffic to your site.
Luckily SEO isn’t complicated but it does require a consistent and disciplined approach.
Websites are an investment
06.09.21 | Tagged as: Insight
It’s natural to want to keep an eye on your website budget, but remember your website is an investment.
Used correctly, your website will generate your business money, so you need to understand how to calculate your ROI (Return On Investment).